Cookie Policy


By accessing and using our website or other services, you are agreeing to the terms of this policy. Please do read this cookie policy carefully so you know what we are doing with your information.

We may update this cookie policy from time to time and will post any changes here so it’s a good idea to come back occasionally and read through it again. This cookie policy was last updated on 16/02/2023

What are cookies?

Cookies are small files of letters and numbers. These files are either stored in the memory of your computer or other device such as mobile phones or tablet devices (these cookies are generally known as session cookies) or are placed on the hard drive of your device (generally known as persistent cookies).

Cookies are created when you visit a website or other service that uses cookies. Cookies are commonly used to help the user’s browsing experience and provide more information about the user’s experience and interests. This information is generally used to make content, services and advertising more relevant and useful during future visits.

For more details about cookies and details of how to delete and disable cookies you can visit www.aboutcookies.org and also see our section on more information and turning cookies off below.

How do we use cookies?

Our website and services use cookies to distinguish you from other users of our services and to provide increased functionality when you are using our services. This helps us to provide you with a good experience when you browse our website and also allows us to improve our website and our services.

Unless you have adjusted your browser settings (where possible) to refuse cookies, our systems will issue cookies as soon as you visit our website or access other services. If you have switched off cookies then some of the functionality of our services may not be available to you.

The cookies that we use on our websites only collect anonymous information to optimise our services, and do not collect personal information.

What cookies are on our website?

The cookies on our website generally fall into the following category: Analytical cookies.

Analytical cookies

Analytical cookies allow us to recognise and to count the number of visitors to our website, to see how visitors move around the website when they are using it and to record which content viewers view and are interested in. This helps us to determine how frequently particular pages and advertisements are visited and to determine the most popular areas of our website and/or services. This helps us to improve the service which we offer to you by helping us make sure our users are finding the information they are looking for, and by tracking the success of advertising campaigns on our website.

What analytical cookies do we use?

Our website uses Google Analytics, a web analytics tool provided by Google Ireland Limited (“Google”). Google Analytics uses cookies to help the website analyse how users use the website. The information generated by the cookies about your use of the website and your current IP-address will be transmitted by your browser to and will be stored by Google on servers in the United States and other countries. Google will use this information on our behalf to evaluate your use of the website, compile reports on website activity and provide us with other services relating to website activity and internet usage. The IP address collected through Google Analytics will not be associated with any other data held by Google.

Find out more about cookies including how to disable/enable and delete them at the following website www.aboutcookies.org.

You can block most cookies (except for Flash cookies) by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our sites, or you may experience reduced functionality when accessing certain services. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies as soon as you visit our website.

Privacy Policy


We respect your privacy and we promise to:

Use your personal information only to provide you with the information you have requested or agreed to receive.

Keep your data safe and secure

Use cookies to improve the quality and relevance of the messages we send you.

Assist you if you change your mind at any time about the communications you have signed up to receive.

About Heart of England

Our registered address is: Heart of England Promotions Ltd, Heart of England Conference & Events Centre, Meriden Road, Fillongley, Coventry, CV7 8DX. Company Registration is 02864970

We are committed in ensuring that your privacy and data is protected. Should we ask you to provide certain information in sign up forms or to request brochures on our websites, please be assured that it will only be used in accordance with this privacy policy.

We reserve the right to update this policy from time to time by updating this page; you should check back occasionally to ensure that you are happy with any changes. This policy has been updated to comply with GDPR and ePrivacy Regulations.

Information we collect

We may collect, store and use the following kinds of personal information:

information about your IP and about your use of this website (including your IP address, location, browser type and version, operating system, referral source, length of visit, page views and website navigation) this is all kept within our analytic tool platform and is

non-identifiable; information that you provide to us for the purpose of subscribing to our website or using our services, email notifications and/or newsletters (including name, contact information, email);

any other information that you choose to send to us;

What we do with the information

We require this information to understand your needs and provide you with a tailored experience and service, and in particular for the following reasons:

Delivering services to you.

Internal record keeping.

We use the information to improve our products and services.

We may periodically send newsletter emails about new services, latest industry trends or other information which we think you may find interesting using the email address which you have provided.

From time to time, we may also use your information to contact you for research purposes.

We may contact you by email, phone or mail.

We may use the information to customise the website according to your interests.

To provide information to you that you request relating to our services.

To inform you of any changes to our website or services or to give you any information that we believe is in your best interest.

Disclosing your information

We will not disclose your personal information to any other party other than in accordance with this Privacy Policy or in the following circumstances:

Where we are legally required to disclose your personal information.

To further fraud protection and reduce the risk of fraud.

Where you have requested a service that requires third party support and you have given us permission to disclose your details.


We are committed to ensuring that your information is secure. To prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.


Because our website has Analytic Tools, our website uses cookies. By using our website and agreeing to this policy, you consent to our use of cookies in accordance with the terms of this policy.

What Are Cookies

A cookie consists of information sent by a web server to a web browser, and stored by the browser. The information is then sent back to the server each time the browser requests a page from the server. This enables the web server to identify and track the web browser.

We mainly use Google Analytics to analyse the use of this website. Google Analytics generates statistical and other information about website use by means of cookies, which are stored on users’ computers. The information generated relating to our website is used to create reports about the use of the website. Google will store this information. Google’s privacy policy is available at: https://policies.google.com/privacy/update.

Most browsers allow you to reject all cookies, whilst some browsers allow you to reject just third party cookies. For example, in Internet Explorer you can refuse all cookies by clicking “Tools”, “Internet Options”, “Privacy”, and selecting “Block all cookies” using the sliding selector. Blocking all cookies will, however, have a negative impact upon the usability of many websites.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information you provide whilst visiting such sites and such sites are not governed by this privacy policy. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

if you have previously agreed to us using your personal information for marketing purposes, you may change your mind at any time by emailing us at sales@heartofengland.co.uk.

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so.

You may request details of personal information which we hold about you under the General Data Protection Regulation (GDPR). If you would like a copy of the information held on you please write to GDPR, Heart of England Conference & Events Centre, Meriden Road, Fillongley, Coventry, CV7 8DX.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address or sales@heartofengland.co.uk. We will promptly correct any information found to be incorrect.

Right to be forgotten

You have the right to request any/all data we hold on you to be deleted. To raise your right to be forgotten, please email your request to sales@heartofengland.co.uk. The day of your request will begin a 28 day process in which all information we hold on you will be deleted.

Data Retention

In compliance with GDPR 2018 we only hold information for as long as deemed necessary for us. Your data is deleted if we cease to work together.

The 12 FAQ's of Christmas

1 - What’s the minimum number for booking  and can we add people at a later date?

Minimum number of 8 people per booking.
Yes you can add people later, but remember some nights sell out quickly and once our table plans are confirmed, we may not be able to add to your booking. 

2 - Where will my pre-ordered drinks be?

Your pre-ordered drinks will be waiting for you on arrival. Make it known when checking in that you have a pre-order, and you will be guided to where your drinks are waiting.

3 - Can all my party pay separately?

Unfortunately not, payment is only accepted from the main party organiser, individual payments will not be accepted.

4 - How do I pay at the bar?

Our bars take both cash and credit / debit cards.There is no cash machine is on site. 

We don’t offer a bar tab service. 

5 - Can we bring our own drinks?

Only drinks purchased at Heart of England Conference & Events Centre can be consumed on the premises.

If any drinks are found being brought into the venue, these will be confiscated and not returned.

6 - What’s the dress code?

No: trainers, ripped jeans, sportswear or tracksuits.

7 - We have special dietary requirements, what do I do?

We can accommodate most requirements but need to know before you arrive to avoid any delays. Notify us of all requirements at time of booking as late requests may not be able to be accommodated.

8 - Can I bring gifts/secret Santa?

Unfortunately not, if you arrive with wrapped gifts, we will hold them for you until you leave at the end of the night but none are permitted into the party room.

9 - Where will my table be situated?

Your table could be in either The Birchley Suite or up on the Chestnut Suite Balcony. Please let us know at time of booking of any mobility issues  - we do have a lift up to The Chestnut.  We book tables on a first come, first served basis for those wanting to be near the dance floor. Table plans aren’t released until the day of the party. We will book the Birchley Suite first and then the Chestnut Suite Balcony.  

10 - Can I leave my car overnight?

Yes you can leave your car overnight, but all cars must be collected between 9am and 12 noon the day after your party.

11 - Is there an age restriction?

Our events are for everyone over the age of 16 however we request that we are made aware of any under 18’s attending with your group to comply with our alcohol licensing policy. 

12 - When do I get my tickets?

Our events are ticket-less, you will be given wrist-bands at check in and your party will be shown their seats by our event hosts.


Booking Terms & Conditions

Christmas Parties & New Year's Eve


a) £30 deposit per person is required to confirm bookings. The ticket balance is due 4 weeks before the date of the event. It is your responsibility to make sure this is paid. If the balance isn’t paid in full 4 weeks before the event date your booking will be cancelled, and the deposit lost. 

b) All deposits and balances are non-refundable and non-transferable once paid 

c) Group bookings must be made in one to ensure you are seated together.

d) Drinks pre-orders are required 4 weeks before the date of your event

e) Minimum number of people per booking is 8. 

f) Our events are for everyone over the age of 16 however we request that we are made aware of any under 18’s attending with your group to comply with our alcohol licensing policy. We operate challenge 25 policy, you may be challenged at the bar.

g) It may be necessary to split larger groups across more than one table

h) Your table could be in either The Birchley Suite or up on the Chestnut Suite Balcony. Please let us know at time of booking of any mobility issues  - we do have a lift up to The Chestnut.  We book tables on a first come, first served basis for those wanting to be near the dancefloor. Table plans aren’t released until the day of the party. We will book the Birchley Suite first and then the Chestnut Suite Balcony.  


Please dress ‘Party Smart’ - no trainers, no ripped jeans, no sportswear or tracksuits.


If booking accommodation, a 50% payment for your room is due at the time of booking with the balance due 4 weeks prior to your booked date.


a) The venue shall not be liable to an attendee or guest for any loss or damage to property if the failure or delay was due to any cause beyond its reasonable control.

b) It is the guest’s responsibility to ensure all belonging are secure, the venue does not provide a manned cloak room.


Santa's Grotto

If any guest is unable to attend Santa's Grotto due to illness, Covid-19, isolation or travel restrictions and we are operating and able to hold the event, we would not offer a refund. We will however offer an alternative date subject to availability.

Terms & Conditions (website)


This website is protected by copyright. © 2021 Heart of England Promotions Ltd, unless otherwise stated. Site content is not to be copied, modified, distributed, published or made available on a network without the prior written consent of Heart of England Promotions Ltd. All other rights reserved.

Please feel free to establish a link to this site from your site, provided the context is relevant and the link or its description is not detrimental to the business of Heart of England Promotions Ltd.

Terms of Website Use


While we have taken every care to compile accurate information and to keep this site up-to-date, Heart of England Promotions Ltd makes no warranty as to the accuracy or applicability of any information on this website and cannot accept liability for any errors or omissions.

This site content is provided for general information.

Heart of England Promotions Ltd, its members, suppliers and affiliated companies therefore shall not be liable to any person for any loss or damage that may arise from the use of the information contained in any of the materials on this website.

This website is intended for viewers from the United Kingdom. Those who choose to access this website from other locations are responsible for compliance with local laws.

Heart of England Promotions Ltd may have included some relevant links for your information and convenience only. However as we have no control over these third party links, we cannot accept responsibility for the contents or reliability of the linked sites.

The term “Heart of England Promotions Ltd” used in this Legal Disclaimer, except where stated otherwise, shall deemed to include Heart of England Promotions Ltd, its members and affiliates.